WebLinc is proud to announce the launch of DrDavidWilliams.com, the first of several eCommerce sites that we’ve developed for leading health supplements retailer, Healthy Directions.

Healthy Directions is in a business where trust and authority are crucial to engaging audiences and ultimately converting them into customers. Complicating matters is the fact that they operate in a regulated industry. Their new site delivers the credibility they’ve earned over the years, while at the same time cleanly connects consumers to the information and products they came for. For instance, user searches return products, but also articles, blog posts, and more. And once a customer becomes a devotee of a vitamin or supplement, using functionality WebLinc built, he or she can sign up for AutoDelivery, which ships products to customers’ doorsteps automatically, at intervals of their choosing.

Only WebLinc Direct was able to offer Healthy Directions the scalability and flexibility they needed to meet their requirements, which include but go above and beyond catalog functionality, reporting, content management, search engine optimization tools and more.