Google search is going real-time. You knew it was coming as social networking sites began peppering the top search results pages and Bing struck a deal with Twitter and Facebook to go real time, but on those familiar white search pages, there was still a delay. News stories appear nearly immediately, like Michael Jackson’s death [...]

The big news at the beginning of this year’s holiday shopping season is not so much that brick-and-mortar spending is down — we’re all aware of the floundering economy  – it’s that online shopping sales saw a 13.7% increase over last year. And the news for WebLinc clients is even better: Sites that are running [...]

I know we haven’t been posting much lately but, busy bees that we are, we just sort of fell off the boat when it comes to regular postings. Apologies. Anyway, I just wanted to post a quick aside about the 3 Wolf Tee meme that has made it off the internet and into the mainstream [...]

In a recent post on Useit.com, Jakob Nielsen disparages social media outlet Digg as nothing more than an inflation of your bounce rate as its users show up and disappear without delving any deeper into your site. Stan Schroeder of Mashable, social-media’s stalwart defender, quickly rebutted Nielsen’s argument rightly saying that sites like Digg, StumbleUpon [...]

E-commerce Photography: 5 Simple Tips for Better Product Shots 1. Soft/Even lighting – Photographers use contrast and shadows to create atmosphere, but for product shots, ditch the art for clarity. Dark shadows and bright highlights can influence the appearance of a product which can prove to be deceptive to a customer. To avoid this kind [...]

Not unlike the days of Franklin D. Roosevelt, understanding website accessibility involves sifting through a bowl-full of acronyms and abbreviations. Terms like Section 508, ADA, W3C, WAI, and WCAG all get thrown around in reference to accessibility – but what do they all mean? And how do they apply to your business and online presence? [...]

SEO & PPC Metrics – Website Page Depth When managing an SEO initiative or PPC campaign, one of the more challenging aspects is measuring the lead quality of the inbound visitors. Most people know how to measure Return on Investment (ROI) and Return on Ad Spend (ROAS), but that should not be the only metric [...]

A study released last week by The E-Tailing Group has found that a surprising amount of online shoppers not only rely on customer reviews, but use them more so than traditional modes of product information such as retailers, sales associates, advertising, etc. I’ll link you to the article at the end, but what it basically [...]

So Radiohead’s new release “In Rainbows” is apparently going to revolutionize the way music is distributed, the way bands make money, what record companies can really do to save themselves from torrent sites, blah, blah, blah, but a huge issue that has arisen since the release is how fans are reacting to the download provided. [...]

So after everyone got their big, fat $100 rebate on all those free iPhones, we decided that our valued employees needed a little break from the hum-drum work day. So, sticking with the trend of pulling ridiculous feats of employee appreciation out of our asses, we got post-season Phillies tickets for everyone in the office. [...]