Archive for the ‘Branding’ Category

March 1st, 2010

WebLinc launches Leifsdottir.com

By Jen Oliver

WebLinc is thrilled to announce the launch of Leifsdottir.com, the newest website from Urban Outfitters, Inc. This is the third site that WebLinc has launched for the fashion brand, along with Free People and Free People Wholesale. Leifsdottir is a young designer collection by Finland native Johanna Uursjarvi. Meaning “daughter of Leif,” Leifsdottir illuminates the [...]

December 9th, 2009

28% of Shoppers Say Social Media Sources Influencing Purchases

By Matt Slusser

More and more shoppers are turning to social media sources before they make their holiday purchases in 2009. This step seems like a logical progression with the ever expanding online marketplace using Twitter and Facebook to communicate with their customer base, but the changes from last year to this year are more leaps and bounds [...]

September 29th, 2009

WebLinc launches Tori Spelling’s new eCommerce site for children’s clothing line Little Maven

By Jen Oliver

WebLinc is happy to announce the launch of its latest eCommerce site, Little Maven. The children’s clothing line is the vision of Beverly Hills 90210 actress and new mom Tori Spelling.
“As a mother of two, I strongly believe that style should not be compromised when it comes to your family. But I realized that there [...]

May 28th, 2009

The Boy Who Cried Wolf Tee Reviews

By Matt Slusser

I know we haven’t been posting much lately but, busy bees that we are, we just sort of fell off the boat when it comes to regular postings. Apologies.
Anyway, I just wanted to post a quick aside about the 3 Wolf Tee meme that has made it off the internet and into the mainstream media [...]

November 13th, 2007

Social Media Optimization and a T-Bone Steak

By Matt Slusser

A study released last week by The E-Tailing Group has found that a surprising amount of online shoppers not only rely on customer reviews, but use them more so than traditional modes of product information such as retailers, sales associates, advertising, etc.
I’ll link you to the article at the end, but what it basically says [...]

October 15th, 2007

The Karma Police Would Like To Have a Word With You

By Matt Slusser

So Radiohead’s new release “In Rainbows” is apparently going to revolutionize the way music is distributed, the way bands make money, what record companies can really do to save themselves from torrent sites, blah, blah, blah, but a huge issue that has arisen since the release is how fans are reacting to the download provided.
The [...]

May 23rd, 2007

What Color Do You See?

By Steve Byrne

Our design team is having an internal debate here at WebLinc’s Philadelphia offices today. Maybe you can help us out. What color would you say this shape is?

*disclaimer: no prizes awarded. strictly for statistical and entertainment purposes only.

April 10th, 2007

Bringing the Offline Experience Online

By Jody Ferry

When was the last time you found yourself shopping online while being totally immersed in the experience? Most likely it was because you felt a connection to the store or the product itself, in a way that you usually only feel when shopping offline in the actual brick and mortar store. Touching a [...]

April 9th, 2007

Ten Philadelphia Companies Whose Web Sites Need Web Standards

By James Van Arsdale

We took a look around several Philadelphia area company web sites. To be completely honest, we were very disappointed in the lack of adherence to modern web production techniques. Here’s the top ten:
SEPTA (www.septa.org)
The mass transit organization serving Bucks, Chester, Delaware, Montgomery, and Philadelphia counties is currently using an old table-based site that doesn’t conform [...]