Archive for 2008
E-commerce Segmenting & Data Analysis
The following is Part IV of E-commerce & Web Analytics:
Part I: Visitor Targeting & Acquisition
Part II: Landing Page Effectiveness
Part III: Cross Selling & Checkout Optimization
Analyzing & Segmenting Data
A successful E-commerce website is a dynamic virtual marketplace. It should change over time, evolving to serve its visitors better by using their input to […]
Cross Selling & Checkout Optimization
The following is Part III of Ecommerce & Web Analytics:
Part I: Visitor Targeting & Acquisition
Part II: Landing Page Effectiveness
Optimizing Checkout & Cross Selling
Once the visitor has been acquired, and the landing page leads to the visitor placing an item in a cart, the next step of the conversion funnel is checkout and cross selling. […]
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WebLinc is a leading provider of custom eCommerce solutions, web marketing, design and development. We have offices in Philadelphia and New York City. Learn more about our work and what we do at WebLinc.com.
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